Sunday, July 26, 2009

The Report: Weekly Highlights of the Fragrance World: July 19 - July 25, 2009

I'll make this summary quick. Established perfume makers are relaunching new fragrances and creating new scents. And, a famous fragrance web site is now available in print. For the details, read "The Report."

  • Aramis will relaunch eight fragrances for men in September. These group of colognes will be known as the Gentleman's Collection. This collection will comprised of Aramis 900 (1973), Devin (1978), JHL (1982), Tuscany (1984), New West (1988), Havana (1994), Aramis Life (2003) and Aramis Always (2006). Each one will be available as a 100ml bottle for $48.
  • Basenotes will now be available in print. Started as a website a decade ago, it is known as the authority when it comes to fragrance information. It will be available quarterly for $24 plus shipping and handling.
  • Jennifer Lopez's latest fragrance, My Glow, is inspired by motherhood. The perfume will be launched in October.
  • John Varvatos will introduce a new scent called Rock Volume One in September. It will retail for $77, and its main notes are rose absolute, tobacco and coffee beans.
  • Penhaligon's will launch Amaranthine in October. According to Basenotes, this fragrance "opens with a flurry of Green notes and white flowers, falling through a heart of florals it dries down to a rich gourmand with tones of warm milk and vanilla." It will be available as a 50ml eau de parfum for £60, 100ml eau de parfum for £85 and £350 for a limited edition version.
  • Yves Saint Laurent has launched an updated version of Elle. Called Elle Shock, this perfume begins with mandarin, ginger, peony, freesia and jasmine. Its middle notes are floral notes with a hint of raspberry, and it dries down to musk, cedar and patchouli. Its juice will be housed in a bottle based on the original Elle's flacon.
Source: Basenotes, Fragranceman.com, and WWD

0 comments: